Choosing a Realtor®
Selecting a real estate broker to list and market a home is more involved than most anticipate. The key to any good decision always hinges on one thing: education. An educated decision is typically a good decision. As a home seller, it is vital for you to be aware of what is available for you in the industry. As you consider hiring a Realtor®, we hope this webpage will help you better understand the value your broker can and should be to you.
Do you know that by law, all real estate commissions are negotiable? What is your agent charging you to sell your home? If it is higher than you expected, do you see any added value in what they are offering you? We challenge you to find a company that provides the level of marketing and customer service we do, and offers you a better commission rate. We think that you’ll find they actually charge more.
Bigger Isn’t Better
Consider this: when was the last time you received the best service from the biggest company? Many once-personal companies have outgrown their ability to give the best personal service. There are benefits of having a small, personal, and local brokerage working for you. We have a lot invested in ensuring you are completely satisfied with our company and our services.
Many times, marketing is recklessly produced and distributed with little or no regard to its effectiveness. We’ll be the first to admit, it is challenging to determine what marketing is effective and what is not. But as a seller paying a steep price to sell your home, we understand and take into consideration the fact that ineffective marketing is wasted money for you and wasted energy for us. Be wary of overwhelming marketing presentations. Rather, look for the Realtor® who understands the importance of effective strategies.